Harbinger Times

IMARC Group, a leading market research company, has recently releases report titled “Milk Powder Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028“, The study provides a detailed analysis of the industry, including the global milk powder market share, size, trends, and growth forecasts. The report also includes competitor and regional analysis and highlights the latest advancements in the market.

Report Highlights:

How big is the milk powder market?

What is Milk Powder?

Milk powder, also known as powdered milk or dried milk, is a dairy product made by evaporating the moisture from fresh milk, resulting in a powdered form that is easier to store, transport, and use. One of the key characteristics of milk powder is its long shelf life as by removing the water content, milk powder can be stored for an extended period without spoilage and is therefore considered the best alternative of liquid milk. Milk powder features high nutritional content similar to that of fresh milk. It is rich in essential nutrients, such as proteins, vitamins (including vitamin D and calcium), and minerals, making it a valuable source of nutrition. It is commonly fortified with additional vitamins and minerals to enhance its nutritional profile.

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Milk Powder Market Trends:

The increasing population and rapid urbanization leading to higher demand for convenient and easily transportable food products represents one of the key factors influencing the market growth of milk powder. Moreover, rising popularity of milk powder as a nutritional supplement in various age groups, including infants, children, and the elderly, is contributing to the market growth. In addition to this, the rising demand for milk powder in regions with limited access to fresh milk due to geographical constraints or seasonal variations, along with the rising trend of on-the-go consumption and instant food preparation, wherein milk powder serves as a quick and convenient ingredient, is driving the market toward growth.

The widespread adoption of milk powder in the manufacturing of infant formula, driven by the growing global population and increasing birth rates, is contributing to the market growth. Furthermore, significant technological advancements in milk powder manufacturing processes are leading to improved product quality and consistency, which is propelling the market growth. The increasing popularity of dairy-based beverages like milkshakes, smoothies, and protein shakes are driving the demand for milk powder, thereby propelling the market growth.

The rising consumer preference for natural and organic milk powder options, driven by health and sustainability concerns is leading the market toward growth. Besides this, the expansion of e-commerce platforms is facilitating an easy access to a wide range of milk powder products globally. This is contributing to the market growth.

The market is also being driven by aggressive marketing strategies, growing number of promotional campaigns, improved distribution channels, rising celebrity endorsements, and the continual launch of products in innovative packaging solutions. Other factors, such as growing awareness about the advantages of milk powder in terms of cost savings and reduced food waste, investments in research and development (R&D) activities to introduce innovative milk powder variants, such as flavoured or fortified options, to cater the evolving consumer preferences, are creating a positive outlook for the market further across the globe.

Who are the key players operating in the industry?

The report covers the major market players including:

• Nestlé S.A.
• Danone S.A.
• Lactalis Group
• Fonterra Co-operative Group Limited
• Royal FrieslandCampina N.V.
• Dean Foods
• Arla Foods
• Dairy Farmers of America Inc.
• Kraft Heinz Company
• Saputo, Inc.
• Parmalat S.p.A.

What is included in market segmentation?

The report has segmented the market into the following categories:

Breakup by Product Type:

• Whole Milk Powder
• Skimmed Milk Powder

Breakup by Function:

• Emulsification
• Foaming
• Flavouring
• Thickening

Breakup by Application:

• Infant Formula
• Confectionery
• Sports and Nutrition Foods
• Bakery Products
• Dry Mixes
• Fermented Milk Products
• Meat Products
• Others

Market Breakup by Region:

• North America (United States, Canada)
• Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, Others)
• Europe (Germany, France, United Kingdom, Italy, Spain, Russia, Others)
• Latin America (Brazil, Mexico, Others)
• Middle East and Africa

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